04 - Marketing Strategy
One plan, pulling
Goals
first
channel
direction
the same
every
A clear-headed look at your business, your customers and your competitors, turned into a marketing plan that actually gets used, not filed away. Built for small and medium businesses in Cornwall and across the UK.
WHATS INCLUDED
Content and community, both covered
Business and competitor review
Goals-first marketing plan, not a channel checklist
Recommended channels and content pillars
Quarterly check-ins to keep it on track
A written document, not just a conversation
Good for
Businesses whose marketing doesn't feel joined up
You're juggling several marketing efforts, but they don't feel like they're pulling in the same direction.
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Just as much for a business starting from scratch and not sure where to begin at all.
How it works
Three steps, start to finish
01
Discover
A proper look at your business, your customers and your competitors before anything gets recommended.
02
Plan
Goals, channels and content pillars mapped into one clear document you can actually hand to whoever's doing the work.
03
Check in
Quarterly reviews to keep the plan working as your business changes, rather than going stale after month one.